Heroes of Sustainability: Michael Pollan

 

One hundred years ago, no one spent time thinking about where their food came from. That’s because they all knew. There were no mystery ingredients, meals didn’t by and large travel great distances before getting to the table, and farm animals weren’t injected with growth hormones. Today, you only need to stroll down the inside aisle of any grocery store, pick a package at random, and try to decipher the ingredients listed on the back to see that it’s not that simple anymore.

That unknown is what has driven much of Michael Pollan’s research over the years, including his famous and bestselling 2006 book, The Omnivore’s Dilemma. Bothered by the fact that he really didn’t know the origins of his food…

 

 

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