Cash for Clunkers. The program was launched on July 27 and offers owners of old, gas-guzzling cars, the opportunity to trade in their car for up to $4,500 to spend on a new, more efficient vehicle. We’ve all heard about the newest bill brought on by the legislature and feelings are mixed in all directions, but this bill is too important and industrious to the US to let dissipate.
Recently, one of our customers from Manning Architecture asked why we do what we do at Dolphin Blue. Our CEO, Thomas Kemper, answered that we do it to make sure our carbon footprint is small and our mission is to create a sustainable planet for future generations.
Dolphin Blue CEO, Thomas Kemper, speaks on how we can help our environment.
- How can investing in sustainability help businesses’ bottom line?
Can we begin by defining sustainability as meaning: meeting the social, ecological and economic needs of our generation, while allowing future generations the ability to meet their own social, ecological and economic needs. As author and Sr. VP Marketing with IBM Canada, Bob Willard points out in his book, The Sustainability Advantage, there are several factors that contribute to a financially stronger bottom line in companies that operate in a sustainable manner.
Some of these factors contributing to a financially stronger bottom line are:
· Competitive advantage in the market served by a company.
· Higher retention of employees.
· Goodwill in the communities served by a company.
· Higher employee morale, which equates to higher productivity.
· Savings gained from conservation of energy and improved systems’ efficiencies.
· Easier to recruit as well as to retain good employees. Continue reading
Alaska Airlines Takes Step Toward Greener Skies
Using a satellite guidance technology called Required Navigation Performance (RNP), an Alaska Airlines 737 last month took a continuous-descent approach into Seattle-Tacoma Airport that reduced the flight-path length, saving fuel and emissions and cutting down on the noise for the communities around the airport. The airline estimates that using this technology for all approaches into Sea-Tac could cut fuel consumption by 2.1 million gallons per year and reduce annual greenhouse gas emissions by 22,000 tons.
The swelter of summer is officially here — in Dallas, we’ve been experiencing triple-digit temperatures more days than not lately. There’s no better way to cool off — or, at least, brave the heat — than with a summer soiree for your friends, family, or the neighbors. The great outdoors is the best background for such a shindig, and you can easily incorporate earth-friendly principles into your party.